Catching Up While You’re Clocked Out

Published on March 6, 2018, at 9:29 p.m. by Stephanie Zielinski. Heraclitus of Ephesus once said, “Change is the only constant in life,” and this is especially prevalent in public relations today. Public relations has…

6 New Year’s Resolutions for PR Students

Published on January 22, 2018, at 11:25 a.m. by Brooke Bailey. Happy 2018! With the new year come new opportunities to reevaluate your goals and to set a brand new path for the coming months.…

Social Media Story Smackdown: Instagram vs. Snapchat

Published on October 17, 2017, at 1:29 p.m. by Brooke Bailey. In the battle between rapid-fire, photo- and video-sharing services, it can be difficult to know which platform is best for an organization: Instagram “stories”…

Technology and Public Relations: Improving the Industry

Posted on April 18, 2016, at 6:50 p.m. by Kenzie Winn. Technology. What associations come to mind when reading the word? The word “technology” is jam-packed with connotations. My thoughts are flooded with the days…

Invest in Your Company’s Future the Right Way

Published on April 27, 2016, at 11:40 a.m. by Kenzie Winn. Imagine that you are starting a new business. From limited budgets to attracting a new audience, the amount of planning that goes into starting…

McDonald’s Makes the Best of a Mess

Published on February 29, 2016 at 12:45 p.m. by Morgan Martin. Oh McDonald’s, the father of fast food. Over the past decade or so, McDonald’s has made an effort to continue to appeal to its…

Ready or Not, Here I Come

Posted on February 24, 2016, at 4:30 p.m. by Kelley Breeding. With graduation lurking around the corner, the question many students are wondering is whether or not they are ready — ready to be thrown…

Fast Food Face-off

Posted on February 2, 2016, at 11:45 a.m. by Hannah MacInnis. What do Kanye, Wiz Khalifa, Wendy’s and Burger King all have in common? These notable celebrities and fast food chains have all been involved…

Geo-TAG, You’re It

Posted on November 3, 2015, at 9:15 p.m. by Sally Immel. If a picture is worth a thousand words, what is the value of a Snapchat filter? Some marketing pros would say “priceless.” Snapchat has…

Pull Over, Periscope

Posted on October 26, 2015, at 6:45 p.m. by Kristen Ellis. If you’ve checked your social sites in the last week or two, chances are you’ve heard of a Florida woman who recently drove home…

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