Snapchat Makes the Final Four

Posted: April 3, 2015, 12:05 p.m. by Esther Workman. Snapchat is on the fast track to becoming the Kentucky basketball of social media, making slam dunks on and off the court. According to Adweek, Amazon…

All Fun and PRanks

Posted: April 1, 2:10 p.m. by Haley Petrey. It’s finally April. Where did the semester go?! If your company is still deciding what prank to pull, you have some big shoes to fill. Exactly one…

Get Your Brand on Board!

Posted: March 9, 2015, 2:16 p.m. by Haley Petrey. I’m stepping out on a limb by saying most of us are guilty of wasting away hour after hour pinning things to our dream homes and…

Follow Your Audience

Posted: February 11, 2015, 8:00 p.m. by Ana Vega. Social media marketing is designed to gain company or brand recognition through the use of different platforms. But with endless options readily available to help you…

Let’s Talk Feminism

Posted: January 21, 2015, 2:41 p.m. by Katie Foster Howard. As a public relations student, I initially wrote this blog about how the feminist movement should be branded, as a kind of Feminist Movement micromanager.…

Perrier’s Successful Track Record

Posted January 19, 2015, 8:55 p.m. by Michelle Sue Agee. Perrier, the French sparkling water with an outstanding, recognizable shape and label, has a great brand track record. Perrier has always celebrated art; it is…

Commit to LinkedIn

Posted: Wednesday, January 14, 2015, 3:01 p.m. by Michelle Sue Agee. LinkedIn is no longer a static hub for your résumé. The platform has ramped up its performance power by generating and curating content for all…

Real Beauty Catches On

Posted: January 9, 2015, 1:11 p.m. by Jean Faircloth. Kudos to Dove as it celebrates a decade of success in its determination to empower women through its Campaign for Real Beauty! There has been a…

The Brand Masters of Comedy

Posted: December 2, 2014, 10:20 p.m. by Connor Fox. “Brevity is the soul of wit.” As Shakespeare once wrote, conciseness is the key to quick wit and humoring others. With the overwhelming majority of brands…

Gonzenbach: Educator of Today, Leader of Tomorrow

Posted: November 27, 2014, 1:00 p.m. by Connor Fox. For any students in The University of Alabama’s nationally acclaimed public relations program, their academic and professional career begins with Dr. William Gonzenbach. The UA professor…

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