Posted At: February 25, 2013 3:02 P.M. by Haley Clemons It makes a difference. The little blue check mark placed securely next to the organization’s name on Twitter adds both validity and credibility to the account owner’s words. In 140 characters or less, a company
Posted At: February 21, 2013 3:02 P.M. by Grayson Martin The public relations field is at a point where it is constantly being influenced by changing technology and strategies in communication. All that modern PR students can hope to understand about this ever-changing profession is
Posted At: February 20, 2013 2:42 P.M. by Jessica Ruffin The smell of freshly mown grass fills your nose, mixing with the thud of shoulder pads colliding against one another. The sound of Air Jordans squeaking on the waxed floor becomes muffled by the growing noise
Posted At: February 20, 2013 1:55 P.M. by Caroline Murray Yesterday, my boss called me into her office and we watched this. One of my current jobs is working as a marketing assistant at an accounting firm. The firm is in the process of transitioning
Posted At: February 19, 2013 12:40 P.M. by Claudia Calhoun Take one step onto Broadway Street in Nashville, Tenn., then stop and listen. Music floods your ears no matter what season, month or day it is. No style is off limits and neither is the
Posted At: February 18, 2013 8:00 P.M. by Lindsey Green There is no time of the year quite like awards season for public relations practitioners in the entertainment industry. While simply being nominated for an award is in itself excellent publicity, awards ceremonies can also
Posted At: February 15, 2013 5:05 P.M. by Kaitlyn Honnold Since the 1850s and the Barnum and Bailey Circus, public relations has become an increasingly important tool for businesses around the world. Dr. Shannon Bowen, associate professor of public relations at the University of South Carolina,
Posted At: February 15, 2013 5:00 P.M. by Kaitlyn Honnold In early January the makers of carbonated nostalgia, Coca-Cola Company, launched the “Coming Together” and “Be Ok” ads to tackle one of our nation’s biggest issues — obesity (no pun intended). However, there is more to
Posted At: February 13, 2013 5:30 P.M. by Caroline Murray Once upon a time, not too long ago, young people went to college, chose a major they enjoyed and entered the workforce. Those were simpler times, in a magical economy, where an undergraduate degree left
Posted At: February 13, 2013 2:30 P.M. by Gillian Richard “Just Google it, and when you get it printed, Xerox it.” What’s wrong with this sentence? Companies like Google and Xerox don’t like their trademarked names used in a way other than when referring to
