Dr. Juan Meng: A Teacher-Leader

Published on December 12, 2018, at 2:34 p.m. by Trenton Brasfield. Dr. Juan Meng is an associate professor of public relations in the Grady College of Journalism and Mass Communication at the University of Georgia.…

Progressive PR: Golin Reclaims the Industry

Published on December 12, 2018, at 2:35 p.m. by Elizabeth Summers. Golin announced its movement to reclaim and redefine public relations this November. The movement embodies the very foundation on which Golin is built: progressive…

Building a Better Culture: Assessments to Learn From

Published on December 7, 2018, at 5:50 p.m. by Reagin Edwards. We all dream of the perfect job. The perfect co-workers, in the perfect office space … a perfect boss who respects you and challenges…

Agencies Big and Small: Finding the Right Fit for You

Published on December 6, 2018, at 8:15 a.m. by McClelland Schilling. Hundreds of new students walk through the doors of Reese Phifer Hall at The University of Alabama every year. These students come from all…

Better Together: The Art of Co-Branding

Published on December 5, 2018, at 9:50 a.m. by Anna Jones. Films, cosmetics, technology and restaurants. These are just a few of the fields that make up the promotional partnerships that we encounter every day.…

Do Not Delete: Managing Negative Social Media Comments

Published on December 4, 2018, at 6:08 p.m. by Alyssa Leach. Picture this: You are in charge of managing social media for a brand-new restaurant recently built in an exciting location. Crowds gather for the…

Taking a Stance in an Increasingly Polarized World

Published on December 4, 2018, at 6:00 p.m. by Savanna Guitard. In an era defined by politicization and polarization, is it possible for brands to watch from the sidelines? It can seem daunting for a…

Agency Profile – Slingshot

Published on December 3, 2018, at 4:45 p.m. by Ali Carden. On one Thursday morning each week, Slingshot’s employees can be found having breakfast together and staying up to date by listening to company and…

Agency Profile – Jackson Spalding

Published on November 28, 2018, at 7:50 a.m. by Ali Carden. Atlanta, Dallas and Athens are all homes to Jackson Spalding, an agency with a goal to “help brands bring meaningful experiences to life.” As…

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A PR Pro’s Guide to Surviving Holiday Small Talk

Published on November 27, 2018, at 9:10 a.m. by McClelland Schilling. The holidays are right around the corner, and I can practically smell the evergreen and home-cooked meals. But as my desire for eggnog and…

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