Landing Your Internship

Published on April 13, 2019, at 5:25 p.m. by Julia Landon. According to a study done by the Chronicle of Higher Education, when media/communications employers were asked to rank the most important attributes when they…

The Art of Integrated Marketing Communications

Published on April 8, 2019, at 4:27 p.m. by Julia Landon. The further we get into the digital world, the more muddled the definition of public relations gets. Graduating students are looking at many different…

Get Face to Face: Events & PR

Published on March 4, 2019, at 3:05 p.m. by Gabby DiCarlo. Events have a breadth of purposes. They are birthdays and weddings but also brand activations, rallies, conferences, meetings and achievement celebrations. While serving a…

Why I Chose PR

Published on February 27, 2019, at 10:04 p.m. by Dasia Greer. It was the summer of 2016. I was a bright-eyed, anxious, incoming freshman at The University of Alabama, and it was time for me…

Transparency and Protection

Published on February 27, 2019, at 9:24 p.m. by Mickey Kennedy. Transparency has risen in the communication industry as a buzzword and a modern issue that needs to be addressed. But transparency has always been…

The City of Gritty Love

Published on February 25, 2019, at 4:13 p.m. by Mickey Kennedy. Mascot Gritty has taken the sports world by storm since his introduction a few months ago. With his large googly eyes, orange fur and…

CSR and Community Relations in the Asphalt and Cement Industries

Published on February 18, 2019, at 4:35 p.m. by Julia Landon. When it comes to corporate social responsibility, people mainly think about companies like Starbucks, which purchases “responsibly grown and fair trade” coffee, or Adidas,…

Time Management Is Not an Illusion

Published on January 17, 2019, at 8:51 a.m. by Trenton Brasfield. Time management is defined as the ability to plan and control how someone spends the hours in the day to effectively accomplish their goals.…

Agency Profile: Intermark Group

Published on December 13, 2018, at 6:42 p.m. by Anna Jones. In Birmingham, Alabama, there is a company that values exceptional work just as much as it values its own agency culture. That company is…

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