How to Find and Distinguish Your Personal Brand

Published on October 10, 2018, at 10:05 a.m. by Anna Jones. Many believe the term personal brand was coined by Tom Peters in 1997, in an article he wrote for Fast Company stating, “To be…

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The Sprouse Twins: A Personal Branding Comparison

Published on August 14, 2018, at 8:13 a.m. by Allie Binford. If the name last name Sprouse sounds familiar, you likely know it from the opening credits of the classic Disney Channel show “The Suite…

Owning Your Personal Brand

Published on November 29, 2017, at 10:06 a.m. by Kirby Tifverman. In the public relations industry, everything (and everyone) is a brand — our favorite sports teams, musicians and even ourselves. If you’re a communications…

Tell Me About Yourself

Published on January 31, 2017, at 8:00 a.m. by Kayla Sullivan. “So, tell me a little bit about yourself?” Until a few months ago, I didn’t know how to answer this question when asked in…

#SocialMediaGoals

Published on April 12, 2016, at 9:30 p.m. by Mackenzie Ross. Everyone has that one friend — the one who’s famous. No, I’m not talking about celebrity status; I’m talking about social media famous. Have…

Blogging Your Way to a Personal Brand

Published on February 17, 2016, at 4:00 p.m. by Morgan Martin. In the past few years, blogging has become a useful tool for individuals and businesses alike. Businesses use blogs as a way to provide…

Commit to LinkedIn

Posted: Wednesday, January 14, 2015, 3:01 p.m. by Michelle Sue Agee. LinkedIn is no longer a static hub for your résumé. The platform has ramped up its performance power by generating and curating content for all…

Things Learned Outside the Classroom

Posted At: December 14, 2013 12:33 p.m. by Casey Rogers As I finished up with finals last week and graduated Saturday morning, I have been reminiscing about the last four and half years of my…

Pinning for PR

Posted At: October 26, 2013 9:08 a.m. By Lexi Holdbrooks Social media has transformed the world we live in. Pinterest is one of the newest forms of social media that allows you to blog visually.…

Beards as Branding

Posted At: September 27, 2013 9:30 a.m. by Brian C. Hoff Disclaimer: While this article may seem misogynistic because of consistent references to male facial hair and the qualities it represents, it is important to…

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