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“Keeping Up” with Your Personal Brand

“Keeping Up” with Your Personal Brand

Published on January 9, 2020, at 8:38 a.m. by Ali Cushing. The Kardashian family is one of the most well-known reality TV dynasties out there. The glamorous bunch is constantly popping up on television screens and in the tabloids, as well as across all social

Make It “On-Brand”

Make It “On-Brand”

Published on April 22, 2019, at 4:01 p.m. by Cassidy Anderson. “I haven’t been watching TV lately unless it’s sports.” “That’s so on-brand for you.” This was an actual conversation I had the other day, and it got me thinking: What makes something “on-brand” for

Lindsay Lohan: The Nostalgia Trap

Lindsay Lohan: The Nostalgia Trap

Published on February 6, 2019, at 4:30 p.m. by Cassidy Anderson. At the age of 12, Lindsay Lohan made her acting debut. In the years following her success with the movie “The Parent Trap,” Lohan became one of Hollywood’s biggest stars. But, her success in

How to Find and Distinguish Your Personal Brand

How to Find and Distinguish Your Personal Brand

Published on October 10, 2018, at 10:05 a.m. by Anna Jones. Many believe the term personal brand was coined by Tom Peters in 1997, in an article he wrote for Fast Company stating, “To be in business today, our most important job is to be

The Sprouse Twins: A Personal Branding Comparison

The Sprouse Twins: A Personal Branding Comparison

Published on August 14, 2018, at 8:13 a.m. by Allie Binford. If the name last name Sprouse sounds familiar, you likely know it from the opening credits of the classic Disney Channel show “The Suite Life of Zack and Cody.” Some other notable credit appearances

Owning Your Personal Brand

Owning Your Personal Brand

Published on November 29, 2017, at 10:06 a.m. by Kirby Tifverman. In the public relations industry, everything (and everyone) is a brand — our favorite sports teams, musicians and even ourselves. If you’re a communications professional or hoping to get there one day, you’ve probably

Tell Me About Yourself

Tell Me About Yourself

Published on January 31, 2017, at 8:00 a.m. by Kayla Sullivan. “So, tell me a little bit about yourself?” Until a few months ago, I didn’t know how to answer this question when asked in a job interview. Where am I supposed to begin? How

#SocialMediaGoals

#SocialMediaGoals

Published on April 12, 2016, at 9:30 p.m. by Mackenzie Ross. Everyone has that one friend — the one who’s famous. No, I’m not talking about celebrity status; I’m talking about social media famous. Have you ever been scrolling through Instagram and wondered how someone

Blogging Your Way to a Personal Brand

Blogging Your Way to a Personal Brand

Published on February 17, 2016, at 4:00 p.m. by Morgan Martin. In the past few years, blogging has become a useful tool for individuals and businesses alike. Businesses use blogs as a way to provide people with more insight to the inner workings of their

Commit to LinkedIn

Commit to LinkedIn

Posted: Wednesday, January 14, 2015, 3:01 p.m. by Michelle Sue Agee. LinkedIn is no longer a static hub for your résumé. The platform has ramped up its performance power by generating and curating content for all professionals and providing more profile management tools. An active account

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