Editor Biographies Spring 2014

Shannon Auvil — Dallas, Texas Majors/Minor: Public Relations/Political Science Academic Achievements: Dean’s List, President’s List, UA Scholar Jobs, Internships & Other Achievements: Editorial Assistant — UA College of Arts and Sciences (Fall 2013); Publications Director — UA PRSSA (Fall…

Commute-Case: Innovation That Transforms

Posted: April 21, 2014, 1:57 p.m. by Molly Moore. Profitable and practical inventions are created to solve a problem or to simplify life’s smallest and largest tasks. Remember the Snuggie? Many people initially laughed at…

Rick Looser: Stories Worth Telling

Posted: April 2, 2014 2:20 p.m. by Molly Moore. “Everyone wants to be told a story,” Rick Looser, president and COO of The Cirlot (See-low) Agency said. The Cirlot Agency is a multimillion-dollar, international marketing,…

Upholding Free Speech at Rutgers

Posted: March 10, 2014, 2:28 p.m. by Molly Moore. On Friday, Feb. 28, Rutgers University’s Brunswick Faculty Council passed a resolution voicing disapproval of Condoleezza Rice as the University’s 2014 Commencement speaker. The resolution stated…

Patience Salgado — Living Out Creative Kindness

Posted: March 5, 2014, 2:50 p.m., by Molly Moore. For a Richmond, Va., mother of four, kindness is not an act; it is a lifestyle and a profession. “Kindness changes everything,” Patience Salgado said. Salgado…

CVS Extinguishes “Torches of Freedom”

Posted: February 28, 2014, 1:10 p.m. by Molly Moore. Edward Bernays, often referred to as the “father of public relations,” launched a 1920s campaign that changed the perception of women smoking in public. His campaign…

Branding Lessons from a License Plate

Posted: February 7, 2014, 3.30 p.m. by Molly Moore. CarInsurance.com recently released a survey of America’s favorite license plate designs. The survey revealed Wyoming’s license plate, featuring its symbolic Bucking Bronc and Rider in front…