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Tourism PR: Shaping Your Next Vacation Destination

by Libby Page From terrorist attacks to natural disasters, the travel industry faced a lot of challenges throughout the past decade. In those times of crisis, advertising and public relations played major roles in helping manage the situations. PR practitioners are responsible for motivating the public

The Secret to Courting the Undecided Voter

Posted At: November 1, 2010 by Libby Page During the November election, many Americans asked themselves, “Who am I voting for?” In a political world that seems polarized, some may be surprised at the percentage of initially undecided constituents who decide to vote on Election Day.

LeBron James: Time for a Little Humility

by Megan Cotton Last November in my blog I asked “Can LeBron Take The Heat?,” a response to the Nike “What Should I Do?” video meant to repair LeBron James’ broken image after his move to Miami and the much hated ESPN special, “The Decision.” In

Trust and Public Relations: The Unstoppable Duo

By Libby Page As PR professionals, our job is to create relationships with clients, publics and media outlets. This relationship can only succeed if trust is gained. Therefore, we must strive to achieve the understanding of those around us. Like many other trends, trust is

Networking: The Power of Face-to-Face Communication

By Libby Page With the start of a new year, many PR students and professionals are seeking job opportunities. This is a daunting task for most people. From sorting through job applications to assembling the perfect portfolio, the experience is overwhelming. When I began my

Effective PR tactics lead to Vick-tory

As an Atlanta native, I never saw Michael Vick, the former Falcons quarterback, making a comeback. In 2007, Vick was convicted of running a dog fighting ring and training pit bulls for fighting purposes. Avid football fans all over the U.S. were disgusted with his

Finding Your Future Career

As a senior PR student, I’m beginning to feel the pressure of transitioning into the workforce. This pressure continues to build as I hear about the growing unemployment rates and terrible economy. The only thing that keeps my spirits up is confidence in my plans

Are Internships a Win-Win Situation?

As a child, summertime meant signing up for camps, going to the pool and relaxing with friends. The only thing that really needed to be accomplished was summer reading. In college, summer takes on a whole different meaning. Students compete to see how much they

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