Building the Legion Brand

Published on June 10, 2019, at 10:30 a.m. by Hudson Nuckolls. The phrase “professional soccer in Birmingham” would normally be part of a discussion about football (the European version) being played in Birmingham, England. The…

#TakeFlight: New York Jets Rebrand

Published on April 23, 2019, at 9:25 p.m. by Hudson Nuckolls. On April 4, the NFL’s New York Jets rebranded. Those watching football in the fall will notice pretty drastic changes to one of the…

Company Profile: Advent

Published on April 16, 2019, at 10:15 p.m. by Hudson Nuckolls. Moving people Advent is a company in Nashville, Tennessee, that “designs experiences that move people.” The employees consider themselves trailblazers in an industry that…

Internship Profile: Why Southwest?

Published on March 5, 2019, at 10:05 a.m. by Hudson Nuckolls. Southwest Airlines Co. is not only one of the most prestigious airlines, but also companies, in the world. Taking its first flight in 1971,…