Grease Live Archives - Platform Magazine

Brand Jive

February 16, 2016

Posted on February 16, 2016, at 1:20 a.m. by Hannah MacInnis. On a cold Thursday night in December 2015, 11.5 million people tuned into NBC to watch Kenny Leon, among others, perform “The Wiz Live!,” setting a record for most views of a TV live

Coke & Grease: They Go Together

February 11, 2016

Posted on February 11, 2016, at 1:15 p.m. by Hannah MacInnis. Product placement is one of the oldest tricks in the book, as well as one of the most effective. Why wouldn’t you want to drink the same soda or eat the same candy bar

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