Dove’s Real Beauty Campaign: 10 Years Strong

Posted: March 9, 2015, 2:24 p.m. by Kaitlin Goins. According to DoSomething.org, only 5 percent of women naturally possess the body type often portrayed by Americans in the media. A vast majority (91 percent) of…

Bridging the Gap Between the Logo and the Message

Who knew three little letters could cause such a stir? Gap, the clothing store known for its iconic white-on-navy logo, launched a new look on Oct. 4. The revamped logo featured thick, rounded Helvetica font…

Merry Holiday?

It’s that time of year again. Cold weather, gift shopping, twinkling lights and… “holiday” trees? What happened to Christmas trees? At a Lowe’s store in Austin, Texas, there is a banner advertising fresh-cut “holiday trees.”…