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Vaccine Hesitancy: How PR Can Fix It

Vaccine Hesitancy: How PR Can Fix It

Published on March 8, 2021, at 9:04 p.m. by Rachel Fuller. The COVID-19 pandemic is hard to ignore — especially because it’s happening in the 21st century, where technology permeates society and information is free-flowing. The silver lining of the pandemic is hard to find, but

Pump up Your Persuasion

Pump up Your Persuasion

Posted on Oct. 28, 2015 at 7 p.m. by Luke Thomas. PR and persuasion are two peas in a pod. And I just used it on you. Alliteration (the repeating of initial consonant sounds) is a rhetorical device. While that might trigger flashbacks of AP

There's No Shaming in Framing

Posted At: February 27, 2012 1:57 PM by Anna Ellis What public relations is about is building trust in long-lasting relationships between an organization and its publics. This can be reached by cutting unethical PR practices and framing your client in an esteemed manner.

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