Use Twitter to Soar

Posted At: October 16, 2013 1:55 p.m.
by Karly Weigel.

Creating lasting relationships on social media is beneficial for both the company and the customer. Some customers will tweet @SouthwestAir to say hello or check on an arrival gate. The small replies from Southwest make all the difference in customers’ perception of the airline.

Leadership Series: Tori Terhune

Posted At: October 14, 2013 2:45 p.m. by Karly Weigel Not all writers are born with an innate passion for writing. For Tori Terhune, it was not until she explored journalism in college at California…