Editor Biographies, Fall 2018

Brooke Bailey — Daphne, Alabama Design Director Major/Minor: Public Relations/Graphic Design and Computing Technology & Applications Academic Achievements: Susan Colvin Prize Recipient (2018); Mortar Board; President’s List (2016, 2017, 2018); Kappa Tau Alpha; C&IS Academic Achievement Award…

The Hunt for the Perfect Laptop: Where to Begin

Published on January 17, 2019, at 12:34 p.m. by Emily Hillhouse. There’s no frustration quite like when your beloved laptop starts showing signs of deterioration. According to Gallup, 79 percent of Americans ages 18 to…

Getting in the Zone: Focusing for PR Pros

Published on November 30, 2018, at 11:40 a.m. by Emily Hillhouse. Maximizing productivity is not always easy, especially when there are distractions that keep you from focusing on the tasks at hand. If you feel…

Clickbait: The Good, the Bad and the Ugly

Published on November 20, 2018, at 8:10 a.m. by Emily Hillhouse. Clickbait is everywhere — scroll through Twitter, Facebook or any news site, and take in how many headlines boast information one “will not believe”…

Come Fly with Me: The Art of Airline Public Relations

Published on October 17, 2018, at 7:45 p.m. by Emily Hillhouse. Aside from being the largest U.S. domestic airline, Southwest Airlines has a reputation in the communications industry for superior branding and customer loyalty. Recently…