Posted At: November 5, 2013 1:30 p.m. by Christi Rich. On October 25, more than 1,100 public relations students from across the world gathered in Philadelphia for four days of networking and professional development sessions at the annual Public Relations Student Society of America (PRSSA)
Posted At: October 21, 2013 4:50 p.m. by Susan Griffiths. A year ago, a Pakistani girl was the target of a Taliban assassination attempt. Today, she is a beacon of hope. Fifteen-year-old Malala Yousafzai was riding a bus to school when a member of the
Posted At: September 17, 2013 10:50 a.m. by Jacquie McMahon While you’re binge-watching television shows on Netflix, research companies are toiling away to analyze the prevalence of entertainment in your life. Who knew your lazy afternoon in bed could turn into science? Edelman and MATTER’s
Posted At: September 11, 2012 7:30 A.M. by Kristin Nelson Penn State hired Edelman, the world’s largest public relations firm, to restore its reputation. Those of us in the field of public relations can benefit by studying and monitoring Edelman’s plan for restoration.
Posted At: April 9, 2008 1:08 PM by Aaron McKevitt, Contributing Writer As another throng of public relations students line up to graduate this summer, employers will be looking to hire young men and women with specific skills. In many cases, these are skills employers
By Libby Page As PR professionals, our job is to create relationships with clients, publics and media outlets. This relationship can only succeed if trust is gained. Therefore, we must strive to achieve the understanding of those around us. Like many other trends, trust is
By Megan Cotton Ethics in public relations has always been a hot topic without black and white answers, only shades of gray. To provide an open discussion on this topic, The Plank Center hosted a Webinar, “Ethics in PR Education,” on Feb. 23, 2011, in
Our professors repeat one word to us public relations students over and over: experience, experience and more experience. But how do we get that experience? Internships. All PR students are encouraged to get internships. This gives us much-needed experience, opens up our job prospects and
