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The Super Bowl of Persuasion

The Super Bowl of Persuasion

Published on December 23, 2023, 12:41 p.m.by Ali Burleson. Over 63 years ago, many Americans gathered around the television screen to narrow their focus on the first televised presidential debate. Since then, communication strategies have evolved. Yet, at the heart of these debates, the purpose

#SOTU: The Good, The Bad and The Ugly

#SOTU: The Good, The Bad and The Ugly

Posted: January 28, 2015, 7:15 p.m. by Ana Vega. We’ve seen social media run the show during sporting events, music festivals and more. It strengthens the interactions between viewers, fans and the companies they support. Last week, during the State of the Union address, the

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