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Cheryl Overton: A Thought Leader, Innovative Entrepreneur & PR Trailblazer

Cheryl Overton: A Thought Leader, Innovative Entrepreneur & PR Trailblazer

Published on Nov. 28 at 4:01 p.m.by Trinity Hunter. On Tuesday, Oct. 19, I (virtually) spoke with Cheryl Overton, chief experience officer of Cheryl Overton Communications in New York City. I met Overton in the middle of September while traveling in New York City with the National Millennial and Gen

Three Internship Tips

Three Internship Tips

Posted: February 16, 2015, 4:09 p.m. by Mackensie Henderson. According to Internships.com, the importance of an internship while in college continues to rise. Companies use their internship program as a trial run for potential new employees. If an intern excels, they have the potential to obtain

Rebranding the South

Rebranding the South

Posted: January 27, 2015, 12:28 p.m. by Connor Fox. The American South has long been associated with its food, music and politics, to name just a few of its many distinct qualities. While some have an outdated perception of the region, many have come to

Instant Ancient History

Posted At: April 11, 2012 2:30 PM by Anna Ellis Rather than consistently reporting stories with elements of newsworthiness, such as relevance, timeliness and prominence, the 24-hour news cycle is infamous for reporting on trendy topics and sensationalism. This biased agenda setting creates unnecessary drama

PR = Satisfaction > Stress

Public relations professionals are known for overworking themselves and biting off a little more than they can chew, even if it means working 12- to 15-hour days. Whether it’s taking on an extra event you don’t have time to plan and promote or overwhelming yourself

October Brings Social Media Changes

With the ever-increasing popularity of social networks, viral videos, blogs and other online media, it is essential for PR practitioners to be proficient in using social media. These online media are constantly evolving, and staying on top of the changes can be a challenge. This

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