The Queen of QVC

Published on June 6, 2017, at 8:06 a.m. by Briana Borcic. It all started in 1997 with an earring box. Today, the Chicago-bred entrepreneur Lori Greiner has about 500 inventions and 120 patents to her name. With…

Some Things Stay the Same

Published on April 19, 2017, at 9:03 p.m. by Briana Borcic. Public relations has come a long way since 1991, but a lot of the ideas, drive and mission have remained the same. In a recent…

And the Fan-Brand Engagement Goes Wild

Published on November 18, 2016, at 8:39 a.m. by Lynn Brantley. I recently traveled to Chicago, Illinois, during the midst of the Major League Baseball (MLB) World Series where the Chicago Cubs battled the Cleveland Indians…

#ChicagoForOne: A Guide to Social Media Management

Posted: September 14, 2015, 2:20 p.m. by Shelby Bonner. You arrive in Chicago excited to spend the weekend with your friends, only you look around the airport and they aren’t there. What would you do?…

The Unternship: An Unlikely Experience

Posted: August 4, 9:53 a.m. by Katie Vette. Public relations is one of the most competitive industries to date. To land that first entry-level job you not only need to be creative, but you also…

Creativity Evolved

Posted: April 20, 2015, 2:20 p.m. by Sadie Schwarm. Creativity is a mind map. It’s a philosophy. And it is a necessity for the public relations industry. Employers crave creatives who breed genius campaigns. In…

Life After the 400s: Rookies in the Agency

Posted: February 5, 2015, 7:35 p.m. by Annslee Wilson. For many college graduates, graduation day marks the end of being known as “the intern.” These graduates rejoice and celebrate their recently accepted full-time titles and…

Wendi Strong: Helping Women in Corporate America

Posted: November 13, 2014, 5:10 p.m. by Brittany Downey. Wendi Strong began her day Tuesday, Oct. 28, with a meeting. She sat down with one of her co-workers preparing for a future encounter with a…

The Creative Newsroom

Posted: November 13, 2014, 11:02 a.m. by Rachel Uniatowski. When the word “newsroom” comes to our minds, many of us think of a room filled with journalists running around trying to find stories to write…

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