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Budweiser, You Got Us Again

Budweiser, You Got Us Again

Published April 10, 2020, at 4:37 p.m. by Faith Saucier. Budweiser is known for its tear-jerking, awe-inspiring, soul-healing commercials — specifically the ones that air each year during the Super Bowl. Think back to “Secret Fridge” in 2006, the ad with a revolving, beer fridge that

Strategic PR Stunts: Beer, Aliens and Feminism

Strategic PR Stunts: Beer, Aliens and Feminism

Published on September 26, 2019, at 5:30 p.m. by Heather Griffith. This past June, a Facebook user created the event “Storm Area 51, They Can’t Stop All of Us,” and it created a frenzy of memes and tweets, grabbing the attention of many brands. During this time,

Craft vs. Commercial: Who Wins?

Craft vs. Commercial: Who Wins?

Published on October 18, 2017, at 1:46 p.m. by Hope Runyan. “Let’s head downtown; a cool new brewery just opened this week.” With more than 5,300 breweries in the United States, the beer industry is continuing to grow and defend its title as one of

Bonding with Budweiser

Bonding with Budweiser

Posted: October 13, 2014, 2:20 p.m. by Brittany Downey. It happens every time… Those Clydesdales run onto your television screen, the yellow Labrador whimpers, and our eyes water. Budweiser gets us. The company knows just what it takes to make us squirm — in a

#BrandBowl

#BrandBowl

Posted At: February 3, 2014 2:47 p.m. by Morgan Daniels Super Bowl XLVIII quickly became less about the football and more about the commercials this year faster than ever before. With the Seattle Seahawks leading the Denver Broncos from the first 12 seconds, the Twittersphere

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