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Editor Biographies, Fall 2014

Michelle Sue Agee — Hurst, Texas Major(s): Public Relations/Restaurant Hospitality Management, concentration in Meeting and Event Planning Academic Achievements: Dean’s List, President’s List Jobs, Internships and other Achievements: Marketing Intern — The New Movement, Austin, Texas (Summer 2014); Public Relations Intern — Red Mountain Entertainment,

Wendi Strong: Helping Women in Corporate America

Wendi Strong: Helping Women in Corporate America

Posted: November 13, 2014, 5:10 p.m. by Brittany Downey. Wendi Strong began her day Tuesday, Oct. 28, with a meeting. She sat down with one of her co-workers preparing for a future encounter with a highly influential board member at the USAA. “[This employee] had

Power Plan

Power Plan

Posted: October 28, 2014, 12:30 a.m. by Brittany Downey. My friend Julia put it best when she said, “Public relations is truly taught by experience.” As we all know well, our world is full of trial and error, preparing for the worst and sighing in

Bonding with Budweiser

Bonding with Budweiser

Posted: October 13, 2014, 2:20 p.m. by Brittany Downey. It happens every time… Those Clydesdales run onto your television screen, the yellow Labrador whimpers, and our eyes water. Budweiser gets us. The company knows just what it takes to make us squirm — in a

Mission Impossible: Winning America’s Heart

Mission Impossible: Winning America’s Heart

Posted: October 9, 2014, 4:42 p.m. by Brittany Downey. The 60 Minutes special “What makes us America” played on CBS Sunday, Sept. 28, featuring United States President Barack Obama. Among the topics were relations between the U.S. and Russia, the upcoming mid-term elections and battling

Crafting Our Own Stories

Crafting Our Own Stories

Posted: October 8, 2014, 2:27 p.m. by Brittany Downey. httpss://www.youtube.com/watch?v=UCiK5-R2c0I I watched a video called “What is PR?,” and it highlights a lot of great things practitioners do. The voiceover is strong and a little mysterious. The flashing lights and scenes are glamorous. However, I couldn’t help

Breaking the Chain: Tobacco versus CVS

Breaking the Chain: Tobacco versus CVS

Posted: September 21, 2014, 3:55 p.m. by Brittany Downey. On Sept. 3, CVS Caremark Corporation announced the change of its corporate name to CVS Health. Its mission is “to reflect its broader health care commitment and its expertise in driving the innovations needed to shape the future

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