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Editor Biographies Spring 2014

Shannon Auvil — Dallas, Texas Majors/Minor: Public Relations/Political Science Academic Achievements: Dean’s List, President’s List, UA Scholar Jobs, Internships & Other Achievements: Editorial Assistant — UA College of Arts and Sciences (Fall 2013); Publications Director — UA PRSSA (Fall 2013); Intern — Hahn Public Communications (Summer 2013); Photo Editor

Pam Edstrom: A Passionate Risk-Taker

Pam Edstrom: A Passionate Risk-Taker

Posted: January 30, 2014, 6 p.m. by Benjamin Ladrillono. Starstruck The phone rings for a second before an ecstatic and energetic voice comes from the other line. Although I have talked to her several times before, I have become starstruck. I am talking to one

Sex in the Holidays

Posted At: November 25, 2013 2:20 p.m. by Benjamin Ladrillono Sex. In the world of advertising, it is everywhere. From every single Victoria Secret ad (Does it really target women?) to the recent Hardee’s commercial featuring Katherine Webb, sexy commercials flood our televisions. And for the

Leadership Series: The Man Behind Weber Shandwick

Leadership Series: The Man Behind Weber Shandwick

Posted At: November 20, 2013 8:04 a.m. by Benjamin Ladrillono. A “Typical” Day for a CEO in an always on world The sun rises on a typical New York day. Andy Polansky, chief executive officer of global public relations firm Weber Shandwick, wakes up and begins his regular

Good Morning, Mr. CEO

Posted At: November 6, 2013 2:12 p.m. by Benjamin Ladrillono When applying for jobs, you need to stand out. Yes, an impressive résumé will truly boost you up in the application stack. Yes, knowing an account executive in the agency will get your name on

Ketchum: Breaking Through the Clutter

Ketchum: Breaking Through the Clutter

Posted At: October 24, 2013 8:50 a.m. by Benjamin Ladrillono the clutter In this new digital era, businesses surround us with media clutter. Everywhere we turn, another brand appears in front of us. From logos on shirts to promoted tweets, marketers are always trying to reach us.

Chipotle: Changing the Food Industry Paradise

Posted At: September 23, 2013 3:00 p.m. By Benjamin Ladrillono This month, Chipotle invited consumers to view the food industry in a world of its creation. Now, “come with me, and you’ll be in a world of pure imagination.” https://www.youtube.com/watch?v=lUtnas5ScSE In Chipotle’s most recent animated

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