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Twitch Is Your New Favorite Social Media

Twitch Is Your New Favorite Social Media

Published on March 22, 2022, at 9:01 p.m. by Jennafer Bowman. Social media allows public relations to become stronger and more impactful. Published content such as blog posts and news releases are able to live longer and reach a broader audience, but there are times when social

Brand Podcasts: Public Relations Goes Live

Brand Podcasts: Public Relations Goes Live

Published on September 27, 2021, at 7:00 p.m. by Amelia McGowan. Over the past several years, podcasts have exploded as a new source of media content. In fact, during the first half of 2020 alone, 383,678 new podcasts were launched — that’s more than the number of

Coffee, Coffee, Coffee! PR, PR, PR!

Coffee, Coffee, Coffee! PR, PR, PR!

Published on April 21, 2021 at 6:30 p.m. by Taylor Tobin. Attention Stars Hollow! As we all know, the famous mother-daughter duo Lorelai and Rory Gilmore are known for drowning in gallons of coffee daily, but that is not all they do. In the midst of

“Keeping Up” with Your Personal Brand

“Keeping Up” with Your Personal Brand

Published on January 9, 2020, at 8:38 a.m. by Ali Cushing. The Kardashian family is one of the most well-known reality TV dynasties out there. The glamorous bunch is constantly popping up on television screens and in the tabloids, as well as across all social

PR Behind the Pet: Doug The Pug and Manny The Frenchie Tell All

PR Behind the Pet: Doug The Pug and Manny The Frenchie Tell All

Posted on Nov. 4, 2015, at 3 p.m. by Caroline Giddis. “Doug is very … lazy in the morning,” said Leslie Mosier. “Some mornings are crazy when we have a video or photo shoot. He’s just like a sack of potatoes so usually I’ll wake

Oh, Snap!

Oh, Snap!

Posted: Tuesday, September 15, 2:00 p.m. by Sadie Schwarm. All you need is trust. As soon as the Best Friends section of Snapchat disappeared, users didn’t know whom from their contacts to trust. This is an interesting step for Snapchat since most of its past

Follow Your Audience

Follow Your Audience

Posted: February 11, 2015, 8:00 p.m. by Ana Vega. Social media marketing is designed to gain company or brand recognition through the use of different platforms. But with endless options readily available to help you promote your campaign, how do you know which platforms to

“Game of Thrones” Killed It

“Game of Thrones” Killed It

Posted: June 2, 2014, 9:40 a.m. by Morgan Daniels. “Game of Thrones” has been thrilling and shocking fans worldwide since its original air date on April 17, 2011. This popular drama is an HBO adaptation of the fantasy novel series “A Song of Ice and

Breathing Life Into Your Content

Breathing Life Into Your Content

Posted: January 3, 2013 at 3:43 P.M. by Nicole Hohman. The most successful users of compelling content concentrate on knowing who their audience is and how to address them. Once you determine your target audience, you can then efficiently determine what content or platform is

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