Tesla Advertising: It’s All About PR

Published on March 10, 2017, at 10:25 a.m. by Josh Downey. Tesla … Many have heard the name, but it’s not the famous inventor Nikola Tesla (1856-1943) whose patented AC induction motor helped bring electricity…

Keeping On Beat With Online Demand

Published on March 1, 2017, at 9:00 a.m. by Allison Morris. As the internet has evolved over time, businesses have adapted in order to keep up with online demand, staying connected to consumers and trends,…

Twitter Troubles

Published on November 7, 2016, at 3:58 p.m. by Ashley Stults. In recent years, social media has become an even bigger part of public relations. With the creation of Facebook, Twitter and Instagram, access to information…

Building a Fashion Blogging Empire Through Branding

Published on November 2, 2016, at 11:09 a.m. by Melody Schmidt. At first glance, a scroll through the Instagram accounts of fashion bloggers yields countless photos of trendy outfits in dreamy locations with every detail in…

Where Legends Are Made

Published on October 31, 2016, at 12:08 p.m. By Melody Schmidt As more and more students apply to schools across the country and the recruitment process becomes increasingly competitive, universities have had to find new…

Branding in a Digital World

Published on October 11, 2016, at 3:16 p.m. By Amelia Neumeister. Brand, branding and brand marketing are three words that many public relations practitioners, advertisers and marketers use very regularly to describe an organization’s presence in…

Food Allergies: Meal Prep Should Not Be A Struggle

Published on October 10, 2016, at 12:23 p.m. By Mary Catherine Molay Preparing meals for an individual with a food allergy can be a challenge; however, the fear of an allergic reaction should not hinder anyone…

Uber: Driving the Future

Posted on September 30, 2016, at 3:50 p.m. by Nicole Morgan. It’s a busy Thursday night in Fayetteville, Arkansas, and Rich Moran is fueling up his Nissan Xterra to start his shift as an Uber…

Google’s Gags

Published on June 6, 2017, at 8:07 a.m. by Leah Tobak. Since the turn of the century, Google has consistently set the standard for company April Fools’ Day jokes. Beginning in 2000, Google’s annual antics began…

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