Damage Control: How Cities Respond to Crisis Situations

Published on February 19, 2016, at 9:15 a.m. by Drew Pendleton. In today’s fast-paced world, a crisis can strike anywhere at any time. To combat this possibility, crisis management is a widely practiced sector within…

How Storytelling Captivates and Inspires

Posted on February 11, 2016, at 12:30 p.m. by Mackenzie Lyng. In April 2011, creator of TOMS shoes, Blake Mycoskie, asked the world a question: Will everyone go barefoot? From this question, Mycoskie started One…

The Sweet Secret to Nestle’s Global Branding Success

Posted on February 10, 2016, at 10:00 p.m. by Mackenzie Lyng. When you think of Nestle brands, you probably envision tasting the flaky, peanut-butter-flavored center of a Butterfinger or smelling freshly baked Toll House cookies.…

How Social Media Streamlines Customer Service

Posted on February 8, 2016, at 4:11 p.m. by Mackenzie Lyng. Have you ever used social media as a way to get customer service? Companies are now serving consumers on the social level. As many…

Painting PR: How Professionals Market Art and Galleries

Posted on December 4, 2015, at 6:40 p.m. by Caroline Giddis. Bright lights shine down on canvases with beautiful splashes of color. Stimulating works of art hang in the windows, inviting strangers to come inside.…

Culture Shock: Work Edition

Posted on Oct. 21, 2015 at 1:30 p.m. by Luke Thomas. If someone told you that your entire way of doing things was about to change, you might feel the tendrils of anxiety closing around…

Social Media & Health Care: Made for Each Other

Published October 2, 2015, 2:00 p.m. by Caroline Giddis. Over the past 10 years, the world has seen a boom in the creation and use of social media. Different industries have adopted it and watched…

Greek Life Crisis Management

Posted: September 28, 2015, at 2:05 p.m. by Sally Immel. The increase in the number of college students choosing to “go Greek” has caused sorority and fraternity leadership to assemble a set of rules and…

Political Communication from Past to Trump

Posted: Monday, September 21, 2015, at 8:00 p.m. by Tatum Roessler. Presidential campaigns and elections have dominated the media for years, dating back to previous presidents and candidates like Andrew Jackson, Teddy Roosevelt, John F.…

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