Unveiling the Truth About Financial Communications

Published on December 11, 2018, at 11:50 a.m. by Anna Claire Toxey. When people think about careers in public relations some of the first industries that come to mind include sports, entertainment and fashion. Since…

Agencies Big and Small: Finding the Right Fit for You

Published on December 6, 2018, at 8:15 a.m. by McClelland Schilling. Hundreds of new students walk through the doors of Reese Phifer Hall at The University of Alabama every year. These students come from all…

GPS to International Public Relations

Published on November 7, 2018, at 4:22 p.m. by Trenton Brasfield. International public relations involves any business communications done on a global scale. If a message crosses sovereignty lines, it is international PR. For Americans,…

From Grassroots to Great Success

Published on October 29, 2018, at 4:19 p.m. by Anna Claire Toxey. Growing an organization is generally not an easy task, and often proves to be especially difficult for nonprofits. From lack of public awareness…

Come Fly with Me: The Art of Airline Public Relations

Published on October 17, 2018, at 7:45 p.m. by Emily Hillhouse. Aside from being the largest U.S. domestic airline, Southwest Airlines has a reputation in the communications industry for superior branding and customer loyalty. Recently…

How to Find and Distinguish Your Personal Brand

Published on October 10, 2018, at 10:05 a.m. by Anna Jones. Many believe the term personal brand was coined by Tom Peters in 1997, in an article he wrote for Fast Company stating, “To be…

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