Think Twice

Most people would be content for six months with a $100,000 salary and lying on an island in Australia’s Great Barrier Reef.  With this job, you will only have to feed several hundred fish, clean…

An Odd Place, Explained

The public perception of Jon and Kate Gosslin, stars of TLC’s hit television series Jon and Kate Plus 8, varies across the blogosphere, in turn putting PR professionals to work. Aspiring to work in the pubic…

A Schicky Situation

[youtube=http://www.youtube.com/watch?v=WAk77Kr_OwQ&hl=en&fs=1] I woke up on a lazy Sunday morning and turned on the TV to one of my guilty pleasures, the Style Network. During the first commercial break I got up to get some water.…

Dear Mark Zuckerberg,

Dear Mark Zuckerberg, How’s everything going? From the looks of the Facebook blog, I wouldn’t say it’s going well. Let me just give you a few highlights from the war zone. “Thank you so much for…

Personal Branding: Your Online Image

We’ve all seen those candid profile pictures that are less than flattering. The low cut shirt. An alcoholic beverage in hand. But what we may not realize is future employers are seeing those pictures online…

Communication During a Crisis

I was instantly terrified on Friday, February 13, to turn on the Internet and find the headline of “Deadly plane crash in Buffalo.” Having lived in Buffalo, New York, for my entire life, I immediately…

Attention All PR Graduates

Three months before graduation, I think I know it all. Knowledge and experience were gained both inside and outside the classroom through public relations conventions, class lectures, projects, campaigns, internships and part-time jobs. I should…

G is for Gatorade; that is NOT good enough for me!

“What’s in a name? That which we call a rose by any other name would smell as sweet” – William Shakespeare, Romeo and Juliet, 2.2 No offense to Shakespeare, but I don’t think he ever…

Well informed. Well in advance.

Over the past two years you saw the commercials and billboards, heard the radio service announcements and received information in the mail about the big change in February 2009. Well here it is, February 2009,…

Public Relations for Africa

Africa. What thoughts come to your mind when you see that word? AIDS…Orphans…Poverty? Those were the images that used to come to my mind. The pictures we normally see in mass media portray a negative…

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