The A's and B's of PR

Tagged: , , , , , ,

Posted At: October 24, 2012 4:00 P.M.
by Christina Steward

I have always been a type-A person. When I told my family and friends that I wanted to major in public relations, everyone said, “That’s great! I can definitely see you in that field.”

At first I thought it was a generic response, but the more I got involved in my classes I realized that it was true. I am not shy. I love to talk. I am very organized. I love to write. I like the news and staying up-to-date. I love design. I honestly do not know if I could see myself in any other profession.

I recently took a personality test to determine whether I had a type-A or type-B personality. If you scored high, you were type-A. If you scored low, you were type-B. The test confirmed what I already knew.

After taking the test, I began to wonder if there is a majority in the difference of personalities among public relations professionals. Are there more type-A people in the PR field or more type-B? Or is it pretty even?

The type-A and type-B personality theory was originally published in the 1950s by Meyer Friedman and Ray Rosenman. Essentially, type-A people are very organized, truthful, impatient, caring of others, ambitious and usually want people to get to the point. Type-B people are usually creative, work steadily, less stressed, very reflective and not extremely competitive.

“I believe that creative, energetic, curious, friendly, positive, and optimistic people are well-suited to a career in public relations,” said Patricia Zonta in an article about personalities in the PR field.

Although PR requires many of the type-A personality traits, I feel that a good mix of the two types is most beneficial to the profession. It is always nice to have someone who is very creative and highly organized at the same time.

One Comment

  1. Brittany Carl

    After reading this blog about personalities, I wondered what my personality said about me, also. Taking this test, I turned out to be Type-A as well, which is a good thing for a public relations major to have. However, one personality type in any profession isn’t always a good idea, so having a mix of both is better. If too many people had the same type of personality, then ideas may start to clash, and arguments may break out. Having a mix of both Type-A and Type-B helps to relieve stress, so all the problems don’t lie on one person.

    Reply

Leave a Comment

Your email address will never be published or shared and required fields are marked with an asterisk (*).