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The Shift: How Athletic Communications Is Changing

Posted At: October 10, 2011 12:19 PM by Meghan Rodriguez In April 2010, a basketball team from a small private university in Indianapolis made national headlines at the NCAATournament. The Butler Bulldogs rose from their fifth-seed underdog status to face off against Duke in the championship, the fourth-winningest team in men’s basketball history. Butler left the tournament as […]

“Aww, here it goes!”

“Aww, here it goes!”

by Bailey Carpenter It was 11 p.m. on a weeknight, and having finally finished my homework, I settled in bed to watch TV. As I scrolled down the channel guide, I came to a sudden halt when I saw “Clarissa Explains It All” in one of the blue boxes, followed by “Kenan & Kel,” “All […]

Drug Reps: Where Are They Now?

Posted At: October 10, 2011 12:19 PM by Jaley Cranford One of the most well-known examples of public relations is the drug representative. These men and women are the people most doctors associate with the present-toting, food-bringing type. With new rules governing how drug representatives interact with doctors and other health care professionals, where will […]

The Friendly Banter Between New and Old Media

Posted At: October 10, 2011 12:11 PM by Megan Reichenbach Mobile consumer technology, ranging from the innovative tablets to the invention of the smartphone and emerging social networking sites, has created a new communication method for companies. Because so many people have become dependent on these new media platforms, companies are beginning to change the […]

The NFL Lockout: Millionaire Versus Billionaire

Posted At: September 2, 2011 12:21 PM by Jaclyn McNeil by Jaclyn McNeil The NFL lockout ended on the 136th day of the longest labor dispute in NFL history. The road to this point in the NFL lockout had been a long and difficult one. In 2008, NFL owners unanimously voted not to continue with the collective bargaining agreement (CBA) with the National […]

Social Media’s Return on Investment

Posted At: September 2, 2011 11:51 AM by Amandeep Judge and Hannah McDaniel Social media’s impact on communication has been phenomenal. Many social media experts say that it will be the main way people communicate and interact in the near future. Although social media is becoming popular and extremely necessary to brand-building, the questions of how to measure […]

Obama’s #Compromise Twitter Campaign Prompts Debt Ceiling Agreement

Posted At: August 25, 2011 9:14 PM by Jaclyn McNeil When congressional leaders and President Obama announced that an agreement had been reached over the U.S. debt ceiling and looming debt crisis, the world of Twitter weighed in. The agreement came after Obama urged the public to tweet their congressmen using the hashtag #compromise. @BarackObama tweeted “The […]

PRSSA: A Gateway to Your Success

Posted At: October 31, 2011 12:35 PM The establishment of PRSSA is attributed to three individuals, two of whom have earned postgraduate certificates in public relations (APR) — Chris Teahan, Jon Riffel and J. Carroll Bateman — along with Betsy Plank, considered PRSSA’s godmother. They created the organization in November 1967 at the PRSA Assembly […]

Megan Reichenbach

Posted At: November 1, 2011 5:12 PM “Unfortunately, I do not have the ability to predict the future, but it will be changing dramatically,” Fred Cook, president and chief financial officer of GolinHarris Public Relations Agency, said. An innovated future of the agency On September 28, 2011, the Plank Center hosted the webinar, “Agency for […]

Olivia Dikambi IS PR

Posted At: November 2, 2011 1:06 PM Even while she was working as an intern, Olivia Dikambi knew that she would not be happy until she was her own boss. Years later, the result is the I AM PR Agency LLC, Dikambi’s own PR firm. The agency is growing daily and pursuing every opportunity that comes […]

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