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A Visual Feast: What PR People Should Know About Multimedia Use

Posted At: September 2, 2011 10:54 AM by Kara Udziela, Contributing Writer The lasting truth in any communication medium is that examples, testimony, statistics and perhaps most important in today’s media-driven society, visual aids, breathe life into anything from your sales pitch to a marketing brochure or a speech. One of the tremendous benefits of […]

Big Power Needs Big PR

Posted At: October 26, 2011 1:07 PM by Emily Diab Today’s CEOs are under strict watch by consumers, partners and government regulators. Careful scrutiny by an organization’s most important publics can mean pure success or instant failure. These CEOs are responsible for the positive relationship with each of these publics at all times. What’s in […]

Creating a Corporate Mosaic

Posted At: October 26, 2011 12:57 PM by Amber M. Parker The good, the bad and the “different” are captured best in corporate America’s recent “diversity” phenomenon. The sudden move toward racial, ethnic, cultural and gender inclusion may seem commonplace to us in 2011, but this terminology has only been around for roughly the past […]

Taking Crisis by a New Kind of Storm

Posted At: October 10, 2011 1:40 PM by Hope Peterson On April 27, 2011, citizens used words such as destruction, devastation and panic to describe Tuscaloosa, Ala., after a tornado swept through the heart of the city. However, upon hearing the date April 27 today, Tuscaloosa residents might be more likely to use words like […]

Questions? Comments? Visit Our Website

Posted At: October 10, 2011 1:39 PM by Sarah Shea Consumer relations varies greatly from company to company. With the advent of social media, the means of these relationships has taken on innovative forms. Through the use of corporate blogs, Twitter accounts and Facebook pages, consumer feedback has become nearly instantaneous and two-way communication prevails. […]

Twitter: The New ‘Golden Rule’

Posted At: October 10, 2011 1:05 PM by Bailey Carpenter Tweet, tweeted, Twitter: These three words have constantly been on the lips of business professionals around the world for the past five years.Since its creation in 2006, Twitter has been firmly established as a… Read More…

Social Causes Find Support Through Social Media

Posted At: October 10, 2011 12:32 PM by Maria Sanders In 2006, Jamie Tworkowski, founder of To Write Love On Her Arms (TWLOHA), began a Myspace page. His intent was simply to sell enough T-shirts he had printed so a friend could get the help she needed. Five years, and 150,000 messages responded to later, TWLOHA has lead a […]

Krista Conlin: Setting the Standard for Women in PR

Posted At: October 10, 2011 12:21 PM by Alexandra Reichenbach From pursuing a career in finance to ultimately owning a public relations firm, Krista Conlin has become a renowned businesswoman. Her success is represented through her nominations and finalist positions in the Stevie Awards for Women in Business — an awards ceremony that recognizes exemplary […]

In the World of Public Relations Age Is Only a Number

Posted At: October 10, 2011 12:20 PM by Dorothy Griffith One of the most important roles of a public relations practitioner is to remain on the cutting edge of information and communication. As businesses and organizations grow and increase their presence on the Internet, PR practitioners are expected to be well versed in every aspect […]

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