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Well informed. Well in advance.

Over the past two years you saw the commercials and billboards, heard the radio service announcements and received information in the mail about the big change in February 2009. Well here it is, February 2009, and as you know television is moving from analog to digital signals. The FCC has placed many regulations over the […]

Public Relations for Africa

Africa. What thoughts come to your mind when you see that word? AIDS…Orphans…Poverty? Those were the images that used to come to my mind. The pictures we normally see in mass media portray a negative image of Africa. Mocha Club is trying to change that. Mocha Club is a nonprofit organization that works to raise […]

A Long Look in the Mirror

Your image is what others see and think of you. Your image is what gives you a good or bad reputation. Your image also follows you through personal endeavors and your climb up the corporate ladder. So what if 60 million plus people thought differently of you just because one picture leaked onto the Internet? […]

Customer Service: A Stepping Stool to Public Relations

“The customer’s always right.” This is the common motto spoken by managers across the nation, over and over again.  Since the beginning of October I have worked as an account executive selling advertising space to local businesses for my university’s student newspaper. At this point, rushing to my office first thing in the morning and […]

A Time of Transition

Barack Obama’s campaign trail was paved with technology and innovation. During his two-year campaign for change, Obama and his staff utilized social media networks like Facebook and Twitter and technology like text messaging to connect and to establish reciprocal relationships with voters. Change was not only apparent in the promise for healthcare reform and economic […]

What Not to Wear

Possibly the hardest part of the transition from the classroom to the field is the dress code. College life is full of sweatpants, tee shirts and UGG boots. Unfortunately none of these things are appropriate in the working world. Knowing what to wear and when to where it can be difficult. As Lizzie Post notes […]

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